Our Review of Fashion Week in 2020
This year has changed a lot of things in our world. From the way we work to the way we learn and share moments with those around us, the global pandemic we are experiencing has shifted our way of life. For those of us in the fashion world, one of the most notable changes that we have seen around us and in our industry has been the disruption of Fashion Week.
Fashion Week is the time when designers from all over the world, both well known and up and coming, get together for a week of events showcasing their next season collections.
But this year, the biannual events that bring together thousands of designers, photographers, models, and critics, from all over the world had to change its format to exist.
So fashion week moved mostly online and mostly remote. This meant that this year's Fall New York Fashion Week was seen virtually through the eyes of thousands and in a wide variety of formats. But even through the change and chaos, I found myself in awe at how the bar was raised in terms of creativity and individuality. Typical runway shows became anything from live virtual shows to star-studded panels, dynamic video productions, puppet shows, and even a show on a boat.
Here are our top four creative "shows" in no particular order from this year's New York Fashion Week.
PHOTO VIA BURBERRY/TWITCH/BRBY01
Intimate, exciting, funny, and personal. Burberry hosted a virtual runway show that started with an intimate panel featuring the faces of Burberry's Spring 2021 collection, Steve Lacy, Bella Hadid, and Rosalia. These three and a few other hosts got to host a live panel and answer questions about themselves and the collection. This intimate chance to learn from such well-known people definitely changed the distant and impersonal viewings of a typical runway show.
Courtesy of Kevin Mazur/Getty Images for Savage X Fenty Show Vol. 2 Presented by Amazon Prime Video
Where to even begin…. This "show" was a full-on movie production, and it absolutely blew me away. Rihanna completely upended one's idea of a runway show and turned it into a digital viewing of her lingerie collection featuring all body types, drag stars, LGBTQ icons, singers, rappers, actors, and more. It not only became a chance to show her clothing, but she also got to show her unbelievable creativity and speak out against the norms of the fashion world. We got to see the behind the scenes of her collection, personal answers from her models, performances, and so much more.
Image courtesy of Moschino
Moschino did quite the opposite of Rihanna's show. Rather than gathering a slew of famous models to embody their newest collection, Moschino went a bit old school. Due to the new pandemic and inability to host shows with live models and attendees, they decided to show off their collection using marionette puppets. This was simple, creative, and extremely impressive, as you can see the detail put into each puppet's outfit. Overall, this was a unique and innovative way to show off a new collection during a worldwide pandemic.
Photo Credit: Daria Kobayashi Ritch/Courtesy of Rodarte
Rodarte changed the way they presented their collection immensely. From their usual ball gown stunning looks, the sisters behind the brand scaled back their performance and instead opted for a look book featuring six models photographed by Daria Ritch. These looks showed a change in Rodarte's usual look as the models were dressed in floral print dresses, comfortable sweatshirts, which stated "J'aime Rodarte" and silk pajama sets. These were adorned by flower crowns and photographed in the beautiful woods in California. Overall, this change showed their reflection of the world we are currently experiencing while creating stunning imagery.